QuickChek
Do It Different
QuickChek was. looking for a complete digital transformation of their customer ordering process, from in-store customer touch screens to their mobile app, that would be seamless and frictionless. Over 2 years were spent collaborating with cross-functional partners through competitor research, information architecture, strategy and design. In the end, the UX/UI for 350+ screens from low fidelity wireframes to high fidelity designs were created. A design system inclusive of atoms, components and templates were considered to make sure all solutions would work in both technologies as well as pass accessibility design.
Strategy
Campaign
OOH
Social
An 8-day photoshoot took place to capture 400+ images ranging from ingredients to subs to snacks and drinks for every category. Involved in every step from product list, pre-production to establish photography styles, on-site art direction and post-production review & editing.
